1. Show Comparisons
2. Show causality, mechanism, explanation
3. Show multivariate data
4. Integrate multiple models of evidence
5. Describe and document the evidence
6. Content is king
From the first lecture of https://www.coursera.org/course/exdata.
Book: Edward Tufte (2006). Beautiful Evidence, Graphics Press LLC. http://www.edwardtufte.com/tufte/
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